Friday, April 12, 2024

Launch List: The Best Hair Care Launching in January

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Hundreds of products come across our desks every month, but not all of them deliver on their claims or live up to the hype. (Not everything that goes viral on TikTok is a miracle worker.) This is our exclusive curation of the best-in-class hair-care products receiving rave reviews from our team and hitting shelves right now.

1 / 5

Hairtamin Biotin and Botanicals Deep Conditioning Hair Mask ($36)

“This mask really is a game changer,” says brand cofounder Leyla Milani. “It’s formulated with some of the same ingredients you’ll find in our hair-growth formulas, so you have biotin and curcumin, which is the active chemical compound of turmeric that has all the antioxidant and anti-inflammatory properties. You also have coconut oil, shea butter and rosemary, which has so many clinical studies showing it supports healthy hair growth.

All these ingredients together create a synergistic formula that targets hair breakage and hair loss; it helps to thicken and plump up your hair; it gives your hair nutrition, hydration and shine—and all of this after one use.”

In a clinical study, 96 percent of participants said their hair appeared thicker and stronger after just one use. It’s also complementary to the brand’s hair supplements (both my husband and I love them), so now there’s both a topical and supplement solution.

2 / 5

The Beachwaver Co. Dream Big Volumizing Mousse ($28)

The secret weapon for achieving a bombshell blowout at home, this lightweight, flexible mousse can be used on either damp or dry hair to add noticeable fullness. The scent is the brand’s Polynesian Pink Sugar, which is a yummy, tropical mix of Caribbean coconut, fresh Mandarin orange and Hawaiian sugar cane, and my hair smells so good when I use this on damp strands before a blow-dry.

Some mousses get a bad rep for making hair stiff and crunchy, or leaving behind a residue, but this blends right in and does what it says it will. To use it, shake the can well, turn it downward and pump it into your hand and then apply it on your roots before styling.  

3 / 5

Innersense Organic Beauty Clarity Hairbath and Conditioner ($28 and $32)

Designed for those with allergies, scalp or skin sensitivities and any hair type or texture, this shampoo/conditioner combo is intended to provide a moment of clarity for your hair and scalp. Both formulas are fragrance-free, hypoallergenic and made without potential irritants like essential oils, soy, gluten and lactose.

The shampoo gently cleanses the scalp and hair with soothing comfrey leaf and Japanese swertia, while also delivering strengthening amino acids and antioxidants to the hair via a moisturizing plant extract called chufa milk. The conditioner is silicone-free, yet still leaves hair feeling soft and easy to detangle thanks to manuka honey and apricot oil.

4 / 5

Garnier Fructis Pure Moisture 10-in-1 Multitasking Leave In ($9)

Part of the brand’s new Pure Moisture collection, this lightweight spray delivers 10 benefits in a few quick spritzes: It quenches a dry scalp and dry hair, rehydrates hair between washes, adds shine, adds softness, detangles, provides heat protection, tames unruly hair, makes hair easier to style, and doesn’t weigh down the hair or leave behind a residue.

Plus, it does all of this while moisturizing the scalp and hair for up to 72 hours. With the frequency at which we wash our hair dipping lower and lower, this leave-in is the answer.

5 / 5

RPZL Detangling Brush ($40)

You’ve probably seen RPZL’s hair extensions on a celeb at some point: From Lea Michele and Chrissy Teigen to Vanessa Hudgens and a long list of influencers, the clip-ins, ponytails and braids are popping up everywhere lately. But the brand goes beyond faux hair to accessories and tools as well, including this new detangling brush that can be used in the shower on wet hair, whether you want to evenly distribute conditioner, massage shampoo into your scalp or just detangle. (You don’t need extensions to use it either.)

According to the brand, “the unique design features anti-static, gentle metal bristles that won’t sink into the rubber cushion or catch on extension attachments, regardless of your hair type.”

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