Wednesday, October 9, 2024

Gisele Bündchen Now Has a $19 Collagen-Boosting Erewhon Smoothie

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Move over Hailey Bieber’s Strawberry Glaze Skin Smoothie, there’s a new drink in the city of Los Angeles, courtesy of supermodel Gisele Bündchen.

Coined the “Giselderberry Boost Smoothie,” the just-launched smoothie features Gaia Herbs Black Elderberry syrup (Gisele is an ambassador for the brand), available at the organic grocer and cafe, Erewhon, its app and via Uber Eats.

The $19 smoothie is being billed as an “immune-booster,” but the brand isn’t being coy about sharing the recipe to make it at home—and says the secret to the peanut-butter-and-jelly flavored drink is the glaze.

“To create the Elderberry glaze, use Gaia Herbs Black Elderberry Syrup, which is great for supporting your immune system. Then, add Butterfly Pea Powder, and Simple Syrup, which is just organic cane sugar and water.”

To finish, the brand recommends “setting the Black Elderberry Syrup aside and combining the rest of the (rather detailed) ingredients—including coconut milk, coconut meat, banana, acai, dates, almond butter, lucuma, plant protein, and vanilla collagen—in a blender. Once blended, prep the cup with almond butter on the side, and add in the Gaia Herbs Elderberry Syrup mixture.”

Besides sipping on a supermodel-approved drink, there’s also a do-good element, as a portion of proceeds from the smoothie will go to Rodale Institute, a global nonprofit dedicated to growing the regenerative organic agriculture movement through rigorous research, farmer training, and education. 

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